Benefit from Our Passion, Experience, and Teamwork
Brand Strategy, Copywriting, and Creative Direction
David grew up in a family of sales and marketing pros. You live what you learn and he wrote his first ad—for a political candidate—when he was 17 years old. The candidate won her race, and the advertising hook was set.
He started working as a copywriter at a high-tech business-to-business ad agency in Salt Lake City in 1997. In 2006, David started the Content Department at BFG Communications (now known as 9Rooftops). The team he assembled and led went on to create hundreds of articles, photo galleries, videos, and audio segments for the agency’s lifestyle clients.
In 2010, David launched Bonehook in Portland, Oregon to offer brands the content marketing expertise they need to connect with customers. In March 2018, David, his family, and the company moved to Austin, Texas. Since relocating to Texas, Bonehook’s focus has shifted to brand invention and revitalization.
David’s client experience includes Sundance Resort, HP, Camel, Coors Brewing, United Airlines, McDonald’s, NAPA Auto Parts, Samsonite, Baileys Irish Cream, GE Healthcare, Danville Development Corp., Lewis & Clark Bank, Columbia Sportswear, Oracle, Kim Olson for Texas Commissioner of Agriculture, and more.
Graphic Design and Environmental Design
Like David, Yuhang Wang is a graduate of Franklin & Marshall College. She studied art in college and theater set design. Last summer, Yuhang joined Bonehook as a design intern. Starting in January, she ascended to Graphic Designer.
Yuhang is a detailed-oriented designer who specializes in logo creation and brand identity formation.
Web Design and Development
Graham Archer is a former sportswriter and newspaper editor who became a web designer and developer (while on the job at the Omaha World-Herald).
Graham brings a depth of knowledge and a pleasant, patient approach to solving web riddles for clients.
How Healthy Teams Expand and Contract
We call upon a variety of talented specialists to help us make videos, websites, print materials, event materials, and more.
To bring our ideas to life, we routinely hire:
- Illustrators and designers
- Videographers and photographers
- Project managers
- Actors and voice over artists
- Front-end web designers and web developers
- Printers and custom fabricators
Some of the Incredible People We Work With
Today, we are fortunate to call on the following colleagues for their expertise: