Monthly Archive: November 2010

Tactical Considerations

In partnership with GrowBiz Media, Zoomerang distributed a survey to businesses with less than 1,000 employees.

Here’s a key slide from their report that indicates how small to midsized businesses spent their 2010 marketing budgets.

I’m certainly not surprised to see Website at the head of the pack, closely followed by email marketing. I’m also encouraged to see a continued interest in direct mail and print advertising, and the solid growth of social media marketing.

[via OpenForum]